Pricing · Independent · Updated June 2026
Apollo pricing
Apollo publishes self-serve pricing. Plans start from $588/year. There's a free plan to test first.
United States pricing
Published pricingApollo publishes self-serve per-user pricing (USD), billed monthly or annually, plus a generous free plan. Credits split into email, mobile and export pools; paid plans include effectively unlimited email credits under a fair-use cap. Figures are Apollo's published annual rates, corroborated across multiple third-party sources (Apollo renders its price table client-side).
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Free | $0 | / month | Generous free plan; 2 active sequences, 250 emails/day, Gmail only. |
| Basic | $49 | / month | $49/user/mo billed annually ($59 monthly); adds CRM integrations. |
| Professional | $79 | / month | $79/user/mo billed annually ($99 monthly); adds dialer & A/B testing. |
| Organization | $119 | / month | $119/user/mo billed annually ($149 monthly); minimum 3 users; adds SSO & advanced API. |
What you'll actually pay
Apollo prices per user (seat), often with credit caps on top. Add up the seats you need and check the per-seat credit limit before assuming the headline price is your total.
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Frequently asked questions
- How much does Apollo cost?
- In the US it's from $588/year.
- Does Apollo have a free plan or trial?
- Yes, Apollo offers a free plan, so you can test data quality before paying.
- Is Apollo worth the price?
- We score Apollo 7.4/10 overall, with pricing & transparency at 8.5/10. Published pricing and a clear model make it easy to size up. See the full breakdown in our review.
- What's a cheaper alternative to Apollo?
- RocketReach is a lower-cost option (from $399/yr vs from $588/yr). Compare them side by side before switching; the credit models differ.