Pricing · Independent · Updated June 2026

Apollo pricing

In short

Apollo publishes self-serve pricing. Plans start from $588/year. There's a free plan to test first.

United States pricing

Published pricing

Apollo publishes self-serve per-user pricing (USD), billed monthly or annually, plus a generous free plan. Credits split into email, mobile and export pools; paid plans include effectively unlimited email credits under a fair-use cap. Figures are Apollo's published annual rates, corroborated across multiple third-party sources (Apollo renders its price table client-side).

Plan Price Billing Notes
Free $0 / month Generous free plan; 2 active sequences, 250 emails/day, Gmail only.
Basic $49 / month $49/user/mo billed annually ($59 monthly); adds CRM integrations.
Professional $79 / month $79/user/mo billed annually ($99 monthly); adds dialer & A/B testing.
Organization $119 / month $119/user/mo billed annually ($149 monthly); minimum 3 users; adds SSO & advanced API.

What you'll actually pay

Apollo prices per user (seat), often with credit caps on top. Add up the seats you need and check the per-seat credit limit before assuming the headline price is your total.

See Apollo pricing

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Frequently asked questions

How much does Apollo cost?
In the US it's from $588/year.
Does Apollo have a free plan or trial?
Yes, Apollo offers a free plan, so you can test data quality before paying.
Is Apollo worth the price?
We score Apollo 7.4/10 overall, with pricing & transparency at 8.5/10. Published pricing and a clear model make it easy to size up. See the full breakdown in our review.
What's a cheaper alternative to Apollo?
RocketReach is a lower-cost option (from $399/yr vs from $588/yr). Compare them side by side before switching; the credit models differ.