Pricing · Independent · Updated June 2026

Clay pricing

In short

Clay publishes self-serve pricing. Plans start from $2,004/year. There's a free plan to test first.

United States pricing

Published pricing

Clay publishes self-serve, credit-based pricing (USD). "Data Credits" buy data from its 150+ provider marketplace (from ~$0.05 each); "Actions" run operations. A "bring your own API key" option avoids Clay's data-credit charge for that provider. Self-serve plans were simplified to Launch/Growth in March 2026.

Plan Price Billing Notes
Free $0 / month No credit card required.
Launch $185 / month $167/mo billed annually.
Growth $495 / month $446/mo billed annually.
Enterprise Custom Custom Custom credits & actions; annual commitment.

What you'll actually pay

Clay charges by credits: you spend them to reveal contacts. Watch the per-action cost: a phone-number reveal usually costs far more than an email, so your real cost depends on how phone-heavy your prospecting is.

See Clay pricing

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Frequently asked questions

How much does Clay cost?
In the US it's from $2,004/year.
Does Clay have a free plan or trial?
Yes, Clay offers a free plan, so you can test data quality before paying.
Is Clay worth the price?
We score Clay 7.4/10 overall, with pricing & transparency at 7.0/10. Published pricing and a clear model make it easy to size up. See the full breakdown in our review.
What's a cheaper alternative to Clay?
Lusha is a lower-cost option (from $449/yr vs from $2,004/yr). Compare them side by side before switching; the credit models differ.